Meet Illy

Nikki, formally known as Illy is the CEO & Founder of SheSoIlly/LashedByIlly which was founded June 23, 2019 and launched July 23, 2019. 

Born and raised in Queens, New York there isn't just one word to define her. With a passion for beauty and anything fashion related was born SheSoIlly. 

"The name Illy resonated with me the first time I heard Wale's 'Illest B*tch.' He told a story and the lyrics fit me like a glove."

What started out with just eye lashes became lipglosses, accessories, hair and clothing - a one stop shop for all fashion related and your beauty needs. 

The goal is to not only make you feel and look good but not have to break your wallet while doing so.

Illy's plans for her brand is to expand, not just on social media but making a impact on women all over.